I’m just gonna start by saying I am jaded- it takes a lot to turn my head or impress me when it comes to new makeup products. Been there, done that, returned it, went back to my original favorites. But I am always willing to give a new product a try, especially when it comes to the quest of the perfect long-wearing but non-drying lip color.
Enter Whip Hand Cosmetics, straight out of Detroit( http://www.whiphandcosmetics.com) – I had heard other makeup artists RAVING about their “Set The Stage” primer ($39), and was curious to try it, but I already had a kit full of primers I was still using. So I tweeted Whip Hand, and full disclosure, they sent me one for free to try. (yeah, I know, makeup artists get all the cool stuff first). But regardless of it being free that first time, I LOVE IT! It has replaced every single primer in my kit…it’s like Botox in a jar…you NEED it in your life….I have since bought several more…but I digress…that’s a whole other blog post.
I was so impressed with their primer, I started looking around their website ( http://www.whiphandcosmetics.com ), and saw their “Lip Hit” product ($20). It promised to be long wearing and creamy, and I’m not gonna lie, I thought the packaging was pretty cool. So I originally ordered 2 shades, and as usual was skeptical. But my oh my, was I pleasantly surprised! You know those other long-wearing lipsticks that have 2 sides and totally make your lips peel? Yeah-these don’t do that. They melt into your lips like buttah, stay put for hours, and have a gorgeous satin finish that seems to almost retexturize even dry,cracked lips. No lip liner needed. And yes, the packaging IS ingenious! It’s a long tube with a twist up mechanism that dispenses just the right amount onto a soft little paddle, almost like a rubber spatula, so it’s not going to dry out on you. NOTE: when I got my first Lip Hit, I assumed I had to cut the tip off for it to dispense. You don’t. Oops.
They initially launched the product with 7 shades. While I loved their original shades, their was a specific color I was looking for that they didn’t have yet..that perfect pinky-nude that looks good on everyone, and can you can throw on every day to run to the store, or add a lip liner to it to add more pop if you want. So I talked to Riese Lauriat, owner/developer/Chief MUA and HBIC, and sent her some color swatches to see if she thought they could develop one for me, in the same long-lasting formula of their original colors. She said they would work on it. And lo and behold, last weekend, when they launched their 7 NEW shades for Spring, there it was, aptly named “Crave”- the exact color I had requested and needed for my kit (And my purse ). My other faves that I suggest you check out are Tempt, Score, and covet, but honestly, they’re all gorgeous. (See below for some color swatches)
And this is just one example of what a great little company this is- they have excellent customer service, and truly want to hear feedback from customers on their products, and what they can do to make you as a client keep coming back. You heard it here first…they might be small now, but I predict this brand will eventually end up in Sephoras around the world. You can say you knew them way back when by stopping by their booth at The Makeup Show in Chicago, June 9-10.